Resources

Personnel is the main asset of our company

„KPD 100” team includes:

  • project managers
  • sociologists
  • analytics
  • supervisors (field works managers – Kyiv and regions);
  • field executors (experienced interviewers and qualitative researches).

The network of interviewers and controllers covers the whole territory of Ukraine ; We have an opportunity to use several independent working brigades, which enables us not only to conduct several project at a time, including local covering several regions (cities), but also to effect its multistage control. Filed personnel is obligatory respectively instructed before the field work. Duration of the ‘field’ is usually between 1 to 4 weeks depending on the volume and complexity of sampling.

Except for the personnel, we possess:

  • Knowledge of marketing processes of production and trading companies and practical usage experience of such processes
  • Time-tested and approved methodologies
  • Specialised software easy-to-use by our Clients.