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KPD 100 (Efficiency ratio goes to 100) - independent private domestic company dealing with ad-hoc quantitative and qualitative marketing researches. The Company is founded in October 2002 by merging intellectual and business qualities of its founders – experts in marketing and sociology with 10 and more years of practical experience. The main goal of the company is affirmance of marketing research as an effective and reliable instrument, which would really help forward a company on the market. The sphere of our activities is spread between FMCG to industrial goods and various services. We have succeeded in b2b as well as in b2c researches. KPD 100 operates in all regions of Ukraine . For each research project we hire (invite) several experienced brigades (researches and controllers). Field executives and their supervisors as well as controllers are obligatory trained on each project. The ultimate thoroughness on the ‘field’ allows us to speak about maximum accuracy of the results. We are ready to switch to a marketing project at any stage: at the moment of perception a problem requiring a solution, at the beginning of the field work or even at the stage of interpreting already available research data. We present research results in the easy understandable form. Tables, graphs and diagrams are certain components of any report. Upon a client’s request, research results can be presented either in Russian, Ukrainian or English. We speak with our clients in one language: our research techniques are clear for every client, thus, applicable in daily marketing activities. Software applied is easily teachable for our customers. The activity of KPD 100 is guided by the regulations of the International Code ESOMAR “Marketing and Social Researches Practice” We wish our customer not only become our permanent clients, but also to recommend us to their business partners as a highly professional and accurate team. The motto of the Company: To learn for a certainty first. Then to make a decision. This saying by Aeschylus symbolizes importance of research in marketing activities of any company, willing to keep pace with the times. KDP 100 is associated member of UAM (Ukrainian Marketing Association). |
